Sunday, September 16, 2007

How Does One Find the Topics or Content for Writing Quality Articles that Increase Web Traffic?

Internet marketing through article writing is both an efficient and effective way to increase web traffic to your website. Even though this strategy is not totally cost free due to the time required to write and submit the articles, article writing is cost effective and contains additional benefits when compared to other marketing solutions such as AdWords.

So how do you regularly write so many articles that drive traffic to your site? The best way is to open your mind and be aware of the opportunities presented each and every day. For example, during a strategic planning executive coaching session, one of my clients made the following statement: Your dashboard does not include cruise control. I immediately wrote down her insightful words and saw the potential for an article. You can read this article Why the Business Dashboard in Your Strategic Plan Does Not Include Cruise Control at EzineArticles. Quotes whether a well known one or a recent one such as from my client are a great way to build content about what you already know.

When reading the local newspaper, I saw a column about a local legal immigrant who works very hard and treats his customers with total respect. The columnist included some information about wasted time from Salary.com. From my corporate business consulting work and executive coaching clients, I already know that most people waste as least 12 minutes per day or 52 hours per week. Combining this new information with my already existing knowledge, a new article was born entitled Poor Business Time Management Drains Profits, Increases Costs and Suggests Poor Leadership.

In that same paper, I read about the increase to the minimum wage law. I did some quick research through Google and two articles were quickly born that are now posted at EzineArticles.

  • Increase Minimum Wage Won't Translate to Increased Economic Prosperity or Employee Productivity
  • Minimum Wage Law Only Increases the Gap Between the Haves and the Have Nots

Topics and content for articles is truly only a thought way. By keeping an open mind and having top of mind awareness, you, too, can write quality articles that deliver high traffic to your website.

Leanne Hoagland-Smith quickly doubles results for her clients from individuals (small businesses owners, entrepreneurs and young people) to large organizations by creating executable strategic action plans along with the necessary business skills to pull it off. By closing the gap between today's unsatisfactory performance to tomorrow's goals, limited resources are maximized with waste including time being reduced. Please feel free to contact Leanne at 219.759.5601 or visit www.processspecialist.com/ and explore how she can help you.

P.S. Until 09/30/06, mention this article and receive 20% ($500 value), off Effective Leadership Through Time Strategies Executive Coaching Program. This program infuses time management, goal achievement and understanding yourself. Also included is free $300 profile assessment. Call 219.759.5601 as offer is limited.

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